It really helped me to understand the numbers' 'Late 2019 we started talking to the IMS team and doing forecasts. Using the game's telemetry and looking at its global server expenses for Insurgency: Sandstorm against its player curves, we began to forecast different business scenarios to explore the profits that could be achieved. Warner reflects how 'the data was there, we just didn't know what to look for.' The fact that Insurgency: Sandstorm was a live game meant that we had access to a great deal of data. In 2019, Warner asked our team at Improbable Multiplayer Services (IMS) to analyse the studio's game telemetry and see how future performance could be improved. It also gives game studios and publishers greater freedom to reinvest in the creativity, enjoyment and success of their game. For studios developing a title, about to launch, or already operating a game, it's potentially difficult to forecast server costs against player metrics in order to gain the best value.ДЇor New World Interactive, robust, efficient and observable game server operations are vital to the player experience of Insurgency: Sandstorm and also to the commercial aspects of operating and developing a live game for millions of players around the world.Д«y optimising its server operation costs, New World Interactive can focus its budget in doing what it does best as a game maker: developing gameplay, creating exciting new content and releasing its title to more platforms and storefronts.Д¬ontrolling server operation costs does more than save money month after month. Predicting and managing costs for game server operations can be a great unknown. It just feels like an equitable relationship.' 'There was a level of service and personal connection with IMS that we just did not enjoy elsewhere. Yet as New World Interactive saw its player figures spiking, the studio's server operation costs spiraled month after month.Д¬oncerned about increasing costs, CEO Keith Warner and his team made it a priority to gain greater insight into NWI's server operations and take control of their spending.

Insurgency: Sandstorm earned an 85% approval rating on Steam and over 58,000 positive user reviews.

In 2018, New World Interactive launched their first-person PvP and PvE shooter Insurgency: Sandstorm to critical acclaim for its gripping gameplay, realistic atmosphere and smooth animation.

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